We are Elvin and Kelly Waterboer, and if you’re reading this, you’re part of something special—our journey with Dirty Leather Bags.

This story started with Tony and Johan, two incredible individuals who built a legacy that we are so proud to continue. After years of dedication, Tony and Johan decided it was time to retire and pass the reins to a new generation. Their choice to entrust us with this legacy speaks volumes, and we are honored to carry it forward.

For Kelly, this journey is deeply personal. For four years, Tony and Johan mentored her, shaping her into the person she is today—someone who is more than capable of taking the business to new heights. Their guidance wasn’t just about running a company—it was about understanding the heart of Dirty Leather Bags. They taught Kelly the importance of craftsmanship, attention to detail, and the significance of customer relationships. Every decision made during those formative years was with the purpose of creating something lasting, and it’s those lessons that still guide us today.

Their mentorship instilled in us a passion for not only maintaining the high standards set by Dirty Leather Bags but also pushing those standards further. The trust Tony and Johan placed in us is something we carry with pride, and it’s something that motivates us every day.

While we deeply honor the foundation laid by Tony and Johan, we are also committed to evolving Dirty Leather Bags. The values of quality, craftsmanship, and customer satisfaction remain at the core of everything we do, but we’ve introduced some exciting new elements to take the business to new heights.

We’ve focused on refining the customer experience, expanding our product range, and exploring new materials that reflect our commitment to both innovation and tradition. Each new product we introduce is a nod to the legacy of Dirty Leather Bags while embracing modern trends and needs. Whether it’s through improved durability or incorporating fresh designs, our goal is to ensure that every piece still feels like a timeless classic with a touch of

modern flair.

Looking ahead, we are more excited than ever about the future of Dirty Leather Bags. We see endless possibilities for growth and expansion. While we will always stay true to our roots, we’re committed to exploring new avenues and finding fresh ways to engage with our customers.

Our vision is clear: to build on the strong foundation that Tony and Johan created and bring Dirty Leather to new markets, new customers, and new heights. We want to become a brand synonymous with not just quality leather goods, but with a sense of community and innovation.

We are forever grateful to Tony and Johan for their trust in us and for everything they’ve done to help shape this business. Their influence is still present in every product we create, and their legacy will always be a part of Dirty Leather.

As we continue this journey, we invite you to join us in celebrating the past, embracing the present, and looking forward to a bright future. We’re excited for what’s to come, and we’re so thankful to have you along for the ride.

Visit us at www.dirtyleather.co.za